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Candidate
Male, 37 years, born on 2 January 1988
Minsk, willing to relocate (Hungary, Spain, Kyiv, Cyprus, Latvia, Lithuania, Minsk, Moscow, Poland, Portugal, Saint Petersburg, Serbia, Croatia, Montenegro, Estonia), prepared for business trips
Growth Marketing Manager
Specializations:
- Marketing manager, internet marketer
- Marketing and advertising department manager
Employment: full time, part time, project work
Work schedule: full day, flexible schedule, remote working
Work experience 13 years 10 months
November 2020 — January 2022
1 year 3 months
DO OK
Poland, dook.pro/
IT, System Integration, Internet... Show more
Senior Marketing and Growth Manager
- Marketing strategy development
- Lead generation
- Management of Cold Email campaigns
- Content creation and distribution
- CRO (conversion rate optimization) and website optimization
- Social Media
- Paid ads
June 2019 — July 2020
1 year 2 months
Andersen
IT, System Integration, Internet... Show more
Senior Marketing Manager
- Marketing strategy development
- Lead generation
- Management of Email marketing campaigns
- Content Creation
- CRO (conversion rate optimization)
- Social Media
- Paid ads
Results:
Boosted Andersen to
1. 3d place at "Top Staff Augmentation Services" in the world according to Clutch.co
2. 2d place at "Top Germany Custom Software Developers" (Clutch.co)
3. 1st place at "Top France App Development Companies" (Clutch.co)
Increased twice the number of leads per month.
Increased the number of clients reviews tenfold.
Implemented the high-personalized approach in communication with potential customers.
January 2013 — May 2019
6 years 5 months
Volkswagen Belarus
Automotive Business... Show more
Digital Project Manager/ Marketing manager
Development and execution of digital marketing strategy of Volkswagen Belarus.
Marketing campaigns managing (display, search, social, youtube) across Google Ads, Yandex Direct, Mytarget, Facebook, VK and other digital channels to generate quality leads and boost brand awareness.
Implementation of new generation Volkswagen’s websites.
Development and launch of new web services such as Car Configurator, Finance calculator and so on.
Developing of creative special projects and concepts. Communication with advertising agencies.
Web analytics (Google Analytics, Yandex Metrika, Adobe Omniture).
SMM: managing official pages of Volkswagen Belarus in social networks (Facebook, Instagram, Vk, Ok, Youtube) (until 2015)
December 2011 — December 2012
1 year 1 month
Moscow, www.spnogilvy.ru
Media, Marketing, Advertising, PR, Design, Production... Show more
SMM manager
Social media strategy development, brand content creation, preparation of content plans, SMM-analytics, managing brands pages, creative concepts development, contest mechanics, project management, communication with clients, partners.
Brands I worked with: IKEA, ER-Telecom, AMD, Bridgestone
March 2011 — December 2011
10 months
Metka.by
Co-founder and marketer
Marketing strategy development and execution. Managing relationships with customers and partners. Developing and executing of product strategy.
http://it.tut.by/219492
http://marketing.by/main/market/company_news/00047512
Currently the project is closed.
How it looks like: http://metka.basalai.com
August 2009 — November 2011
2 years 4 months
Onliner.by
IT, System Integration, Internet... Show more
Content manager, Social media manager
Website content managing, communication with partners, coordination of community events, management of brand pages in social networks (Facebook,VK), creation content for corporative blog.
April 2009 — January 2010
10 months
Global Management Challenge Belarus
Project coordinator of Global Management Challenge (the world's largest strategic management game)
Communication with partners and participants, event organisation.
January 2008 — March 2009
1 year 3 months
Creative agency Francysk Group
Media, Marketing, Advertising, PR, Design, Production... Show more
Trainee
Participation in the development of ad campaigns for Ford and Alfa Bank as a copywriter
Skills
Skill proficiency levels
Driving experience
Own car
Driver's license category BAbout me
Prize winner of national contest Young Lions Competition 2012
(http://marketing.by/main/market/company_news/0055069/)
Prize winner of first business game in Belarus - Headmade marketing (2 place)
Finalist of radio business game "Brainstorm" (http://radio.headmade.by/)
Member of the program of the Council of the Baltic Sea States and the Swedish Institute - Balticlab 2015/16 (December, 2015): http://balticlab-online.eu/
Higher education
2010
Belarussian State university
Law department, Political science
Languages
Professional development, courses
2021
Projector — Creative & Tech Online Institute
Projector, Content marketing
2020
Demand Base
Demand Base, Account-based marketing certified specialist (advanced)
2018
45-week course "Product manager"
Netology (https://netology.ru/), Product management
2013
School of Digital Marketing IKRA
School of Digital Marketing IKRA, Social Media marketing course
Citizenship, travel time to work
Citizenship: Belarus
Permission to work: Belarus, Russia
Desired travel time to work: Doesn't matter
