- managing a development team - web product development - search promotion - product promotion in global markets

- analysis of business warehouse, production and commercial activity; - market analysis, finding niches and development opportunities; - development of strategy, new products, sales focuses, marketing tools, interactions with geo-partners and own assets synergy to grow fast; - budgeting, investments plan calculating; - business process re-constructing and tuning (procurement, attraction, conversion, sales, customer service, retention, churn management, fulfillment); - consolidation of business directions and performance management; - business scaling; - trainings, personnel professional development, development of the competence of direct partners; - ensuring synergy of a new business with the owner's strategy concerning all assets; - traffic managing, conversion tuning; - sales chain tuning, income increase & cost optimization; - management team coaching.

SUMMARY - Develop and implement digital marketing strategy for all brands in Russia and CIS - Provide strategic leadership and oversee day-to-day execution of the company’s interactive marketing activities, including digital advertising, e-commerce, email/CRM, brand reputation and social media. - Collaborate with departments (Marketing, Dilers, Call Center, Operations, etc.) to help achieve the Company’s financial and brand-building objectives. RESPONSOBILITIES - Work with CEO to understand and define business requirements and goals. - Develop strategy to drive rapid, above-market, profitable growth in the e-commerce channel, while achieving sales and margin objectives. - Responsible for digital marketing budget ($2M), spend, and related ROI. - Profitably acquire new customers through digital advertising and PR, social media, search engine marketing, display advertising, and other online marketing programs. - Increase customer retention and lifetime value through effective use of database marketing/CRM techniques and targeted email marketing. - Manage the deployment of brand content, new product launches and other online merchandising activities to improve site conversion, average order size and repeat traffic. - Identify, select and manage external web development and marketing agencies; ensure they meet performance and cost objectives. - Build and lead a high-performing digital marketing/ecommerce team that forges strong cross-functional relationships. - Build and manage a team of internal and external resources to meet scheduled timelines for all eCommerce deliverables. - Keep up with the lastet and greatest trends in ecommerce. References available upon request.

SUMMARY Build and manage a team of internal and external resources. Responsible for digital marketing budget($4M), spend, and related ROI. Websites awards. RESPONSOBILITIES - Develop and implement digital marketing strategy in Russia and CIS (social media, display advertising, WOM, SEO) - Allocating annual budget for all web-marketing activities , provide effective planning and ensure effective budget allocation - Developping and impementing E-commerce strategy (B2C, mutual funds) - Planning, execution and post analysis of web-marketing campaigns\projects - Managing international and local web-advertising agencies (technical, media and creative), conducting tenders - Management of CRM programs (The Russia Forum 2008,2009,2010,2011) - Web-content management of sites on regular based scheme (news, product launches, consumer activities) and technical support (IB, AM, The Russia Forum) ACHIEVEMENTS - Build and manage a web-team - Increase website traffic, conversion rates (B2C, mutual funds ) - The best site of Asset Management Company (ILM, HSE) - Good socila media marketing on finance market - The best Intranet portal (category Finance) - CRM: integration with Siebel (The Russia Forum 2009/2010/2011)

RESPONSOBILITIES - Build and manage web-sites of company www.rosno.ru, www.eshop.rosno.ru, intranet portal. - Developping and impementing E-commerce site eshop.rosno.ru. - Develop short and long term objectives, customer metrics, and overall performance for our rapidly growing ecommerce properties. - Develop and implement strategies to increase website traffic, conversion rates, average order size, customer profitability & retention and reduce shopping cart abandonment rates. - Managing web-advertising agencies (technical, media and creative), conducting tenders ACHIEVEMENTS - Build and manage a internet-marketing group - Increase e-commerce sales (x2 per year) - The most famous and success adv company - Неслучайно. РОСНО http://www.adme.ru/tribune/nesluchajnye-pisma-ot-rosno-4039/ - The most mentioned insurance company in 2005 http://www.webscan-global.com/ru/products/brands100/2005/

- Determine the organizational strategies, policies and procedures related to ecommerce marketing, in accord with the marketing sales goals - Make e-shop, corporate site, security online portal - Organized, created, managed, and updated content

- Determine the organizational strategies - Designed and produced web sites

Faculty of Informatics, Mathematical Support and Administration of Information Systems

Faculty of Applied Mathematics and Physics, Mathematics. Applied Mathematics